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Maximizing Twitter Traffic

Isabelle — Tue, 25 Aug 2009 08:10:02 +0000

Internet marketers today have already considered the possibility of social networking sites being potential and effective platforms for advertising their products. There is an access to global market too via them. The only thing required is to make friends online, and to build a list of valuable leads. If you too are interested to increase your Twitter traffic, keep reading.

Twitter has become immensely popular in the last three years. People talk about all subjects under the sun here, personal as well as professional. Ordinary individuals send friendly tweets to each other, while the marketers use the site to drive more traffic towards their site. Since this is the meeting ground of many people, it is extremely effective to increase traffic.

If more people visit your site, your sales will go up more briskly. There are several ways to maximize your twitter traffic.

First, propagate the news that you have joined twitter. If you are already marketing online, you must have many blogs or must be sending mails to promote your product. Try to include your twitter account in them, even in your business site. That way, you can convey the news to those who may be interested. Also, be active on twitter, and send tweets regularly. When your followers see that you are active in the network, they will visit your site.

Keep updating your tweets regularly like the Twitter users who keep tweeting often. The tweets earn you more followers. However, try to make your tweets personal instead of professional or bad ones, as you stand to lose followers by them. There are many tools that post tweets automatically, but be cautious while using them.

If you build good relations with others, you won’t have a tough time selling your products. However, don’t submerge them in promotions; they may not appreciate that, and “unfollow” you too. Instead, post information that might be of some use to them. The community will welcome that more, and you will build stronger relations. And all it will require is a bit of your time and effort to post such useful tweets, and to reply to the tweets you get. But these relations will be very helpful when you start advertising your site.

To maximize traffic on twitter is very important. It is important to let others know that you are on the network. To enhance the quality of your relations, send tweets frequently, and pay special attention to their contents, trying to make them as personal as possible. All these steps will ensure that you get a healthy increase in the traffic to your site.

Twitter is fun and easy to use. When many marketers have used twitter marketing to boost their profits, why don’t you jump into the wagon too? But remember that not everyone has made profit out of it. To gain perceivable results, you need to spend a lot of time, effort and patience. However, you too can get such visible results, and increase your business sales; all you need to know is how to tweet properly.

Common Mistakes on Twitter

Isabelle — Tue, 25 Aug 2009 08:04:59 +0000

Twitter has fast become a cool, exciting and profit yielding networking site. Millions of people tweet everyday on a myriad of subjects. It is indeed a micro blogging site for people who can’t stop “tweeting” or chatting. However, there are a few common mistakes that many first time users of Twitter commit. Before you join Twitter, it is good to know them and avoid them.

Having a picture other than yours as your avatar is the first and most common mistake that many people make. Most new users post funny picture company logos, or their pet’s pictures instead of their real picture. Even if your avatar picture is very cute, most people would find a real picture of you more personal and friendly. A real picture of you makes you seem real and confident in other’s eyes. If you’re going to upload a photo of yours, then choose the one where you are smiling, because a smile is the most appealing facial expression.

Direct messages sent through the autoDM tool are generally impersonal and assertive. Avoid using them, as they may lower your follower count. TweetLater is another such tool for automatic messaging, which sends messages automatically to those who follow you. A message which says ‘thanks for following me’ is good enough but sending impersonal and automated messages promoting your product will usually only generate a frown from others.

Do you have any followers over the network? If you want to have followers, create an interesting profile page that will charm people. Some other methods can be to follow others and to post updates frequently. If you keep following other people but fail to update your page, you won’t get many followers.

The answers and replies should be short and within 140 words. Answering even one Twitter question in a day will let others understand that you are paying attention to the community. You can even post trivial things, for example, your plans for the day or the night. Tweets are excellent tools for starting conversation, re-tweeting others, or to comment on others.

Check your numbers regularly. It’s not a good idea to follow many people if you have very few followers. Try to establish balance between the two. Follow the people who follow you, and try to make the people whom you follow your followers. This is a sure-shot way to establish friendship.

By using Tools like Tweetdeck, you don’t need to stay online round the clock. By using such tools, you can divide your followers into groups. This makes tracking them easy, especially if you receive a direct message or reply.

Using the site absolutely for marketing purpose will lead to a loss in followers. Twitter is a social network, and no one will be interested in a person who keeps talking about his business all the time. Respect others and their views too.

Before you start promoting your product, strengthen your relationship and learn the art of communication. Don’t bombard people with promotions even if you have a good list of leads. Send marketing tweets only once in a while.

These are a few of the common mistakes that many tweeters, both old and new, make. Go through them, and try not to commit them yourselves.

Capitalizing on Twitter’s Popularity

Isabelle — Tue, 25 Aug 2009 07:52:16 +0000

Twitter has fast become a popular platform for promoting products and business. Twittering is addictive, and millions of users all over the world keep sending tweets throughout the day. A tweet can only be at the most 140 characters long, and is also known as micro-blogging. So you need to keep the answers to the Twitter questions short and sweet. Thus, if you think straight and use the network, you can gain plenty, both financially and personally, from these Twitter enthusiasts.

Twitter marketing

Here are some ways to use Twitter as a marketing tool effectively:
You can use the Twitter Search to know public opinion about your business. A lot of gossiping occurs in Twitter everyday, and quite a few of them may concern your product as well. Pay heed to both the appreciations and the criticisms. Learn from the criticisms, and think of ways by which you can improve the product. Adjust your business, if possible or required, to increase the profits.

Keep your followers informed. When you sign up for Twitter, send tweets to all of them. Also select the right people for you to follow on the network if this is your first attempt at using twitter as marketing tool. Choose them who use the site for a similar reason as you i.e. marketing. That way you get to learn a lot from them.

Check if the people you are following are also your followers. If you have many followers, then you can start sending marketing messages. But don’t do this rashly. Send social and community messages chiefly, and intersperse them with promotional messages. Remember, Twitter is mainly a social network, not a commercial marketing product.

You may advertise any promotions you are running via tweets. But again, don’t go to extremes about it; rather do it properly and sweetly. A single bad tweet may make you lose out on many followers.

There is something called a Twitter Slap in the network. If you have already followed 2000 people, and have less than 1800 followers, then the network refuses to let you follow anyone more. So check your numbers frequently, choose the people you follow discreetly, and try to increase the number of your followers. The last point is also extremely vital for successful online marketing.

Greet your followers with warm tweets. These personal etiquettes build stronger relationships, the secret to effective marketing. You cannot send promotional tweets to complete strangers on the network.

Never post impersonal tweets right at beginning, purely meant for business. A tweet like ‘hey guys, check out my business’ won’t do you good in any way. Try strengthening relationships before promoting your product.

You can capitalize on Twitter’s popularity only if you know the rules of the game. Try to learn as much as you can about the network. Follow the gurus, and learn from them. Knowledge about how things work is crucial for success.

Many businessmen are now turning towards twitter marketing to promote their products. If you are one of them, then remember the points above before you launch your own campaign.